New Home Sales Consultants are uniquely positioned to provide a valuable service. This is because they help homebuyers turn their dream into reality.
Top candidates have a high energy level, come in early, work hard, and always go the extra mile. They also take the time to understand their company’s product and industry.
Increased Sales
Many salespeople believe price is the primary factor that drives homebuyers to purchase a new home. However, the best salespeople know buyers are also driven by value and other factors contributing to a great buying experience.
A home builder’s sales consultant like New Home Star typically works for a developer and sells homes in a specific community. They greet prospective buyers, show them the various floor plans and options, and help them envision their dream homes.
When building a resume for this type of position, it is essential to highlight sales skills and customer service experience. Including a summary section or personal profile on the resume is also helpful. This easily scanned area can give potential employers a quick snapshot of your professional qualifications.
Increased Leads
The more leads a business gets, the more likely they are to make sales. However, focusing on quantity over quality can be dangerous. It’s essential to nurture relationships with leads and current customers so they stay loyal to your brand.
One way to do this is by offering free consultations. These are great for generating high-quality leads. They are usually further along in the buying cycle than other leads and are more interested in your services. For example, a home renovation lead who books a consultation is probably already selecting which businesses to work with.
Hosting webinars and eBooks can also help you generate more leads. By creating valuable content, you can show your potential customers that you are an expert in your industry.
Increased Customer Satisfaction
Selling new homes is a complex process with many key players. A good home-building sales representative knows all the players and how they fit together to ensure a win for everyone involved.
Top new home salespeople focus on customer experience and customer service. They are also well-versed in local real estate trends, the area economy, and factors that affect new construction.
Suppose you are interested in a career as a new home sales consultant. In that case, working temporary assignments with a staffing agency will expose you to the industry and give you hands-on experience in several different builders’ offices. You will learn each builder’s company culture, sales strategy, and processes. This will help you determine which one is the best fit for you.
Increased Referrals
New home sales consultants are experts on new build developments, neighborhood attractions, and local market factors. This makes them a trusted resource for clients looking to buy a new home or upgrade their residence.
Determining the types of clients who are more likely to refer you and identifying ways to make this process easier can improve your odds of success.
Many people mistakenly believe that the best time to ask for a referral is when the client hands over their check. However, this can come across as a demand rather than an invitation. Instead, try asking at other times when the client is most pleased with your work, such as after you deliver the first stage of a multi-stage project or after they’ve come back to you to request another project.
Increased Reputation
New home sales consultants promote the sale of new homes to prospective buyers. This career typically includes showcasing floor plans and development lots, leading tours of model homes, and assisting clients with the entire home-buying process.
To land a job in this field, you should have a strong resume highlighting your skills and experience. You should underline any sales representative jobs or customer service roles you have held in your employment history section.
